Ms. Alla Smorodinskaia


Contact Details




My name is Alla Smorodinskaia.

I was born in Saint Petersburg, Russia.

Since 2018 I have become a resident of the United States.


Short Bio:


I received a PhD in Economics at the Saint Petersburg State University of Economics in 2015. Specialization – brand management & marketing.


Parallel to studying at the University, I was working as a vocal coach, singer/songwriter and concert performer.


Main achievements as a singer/songwriter :


  • Twice in Top 10 of the UK Dance charts with singles “On Fire” & “The Race” under the stage name Alla Ray – 2013 – 2014
  • Voice & face of the nationwide advertising campaign of JVC device “Boomblaster” in Germany - under the stage name Shockolady – 2011
  • Lots of radio, club, arena, festival tours around the UK, Ireland & Germany - under the stage name Shockolady – 2010 – 2013
  • Boston Pride Parade under the stage name Shockolady 2013
  • Performing songs specially written by me for the play “Orphans” (Lyle Kessler) staged at the Bridge Theatre on the corner of 54th & Broadway directed by Aaron Latham in 2017

Right after I defended my thesis in 2015, I decided to follow my dream in music, and I moved to New York.


I started working at Shetler Studios and Theatres in January 2016.


In 2017 I became a part of the charity organization Quadrille in New York where I worked in the Junior Dance and Dress Committee until March 2020.


In 2019, under the stage name of Alla Ray, I returned on stage and performed songs from my new album at the Friars Club, The Cutting Room with a release concert at the legendary Broadway Club Feinstein’s/54Below.

Quote from the article in the Broadway World: “Alla Ray’s Great Gatsby vibes, will carry you away to the roaring times where rules & time didn’t matter when the horns blew jazz right into your heart, awakening dreams of life beyond today.”  The Broadway World


In March 2020 Shetler Studios and Theatres closed due to the pandemic and I decided to get back home to be with my family.


The current situation in the world economy made me reconsider my career path.


In 2020 I received:

  • 2 certificates at the Harvard Business School Online.
    Online courses: “Negotiation Mastery” and “Management Essentials”. 
  • Certificate from the Charleston School of Protocol. Online course: “Polished Professional”. 
  • Approval of my PhD degree in Economics by the World Education Services in New York.

In January 2021 I moved to Carlsbad, California.

In April 2021 I finished an accredited online course "Art of Luxury "at Sotheby’s Institute of Art. Focus on Luxury Brand Marketing with a perspective on Art & Luxury Collaborations.

In May 2021 I started studying on campus at Gemological Institute of America in Carlsbad, California, in order to become a GIA Graduate Gemologist and Applied Jewelry Professional.

After I graduate, I will be applying for a job at luxury jewelry brand stores.

Looking forward to meeting new people & share our stories!

Have a wonderful day!