2019 was the year I left my career in advertising and started a business in Jewelry with a partner in London. As the world took a turn in 2020, my partner backed out of the company and I found myself restructuring the brand and business on my own, pushing forward to cut the fear out and see opportunity in the world again. With that in my heart I found Hey Babe LA; with the intention of creating a lifestyle brand and community that stood for strength and resilience through the toughest times of our lives.
I have immigrated from Brazil, and I am proud to have designed a unique career path that was forged in self belief. I have acquired in 15+ years in Advertising, Marketing, and Graphic Design.
My calling is to not just design jewelry, but create a legacy of integrity through my life’s work which also involves serving other human beings with my skills.
Hey Babe has been active since, and growing. Both project and collection have evolved since, from everyday basic pieces to convertible transformative designs. heybabe.la lives both as an e-shop and social media channels. Organically grown in as little as 2 years into a community that makes this Project to be very much about the Community. There wouldn’t be a Me if there wasn’t an We. I look forward to connecting with you. I am always in DMs and Email, just a few taps away. Never hesitate to reach out and share some love, ask some questions or business partnership inquiries. In light and grace, Renata